# Hallo Zetta Launches: AI-Powered WhatsApp CRM

> Zetta and Ciptadusa release Hallo Zetta, an AI WhatsApp inbox that answers routine queries from a knowledge base and stays silent in groups until tagged.

**URL:** https://www.ciptadusa.com/news/hallo-zetta-launches-ai-powered-whatsapp-crm-20260706  
**Type:** news  
**Author:** Sintya  
**Category:** Announcements  
**Published:** 2026-07-06  
**Cover:** https://www.ciptadusa.com/media/products/hallo-zetta/1783340146891-hallo-zetta-og-cover.png  

## Article

**KEY POINTS**

- Hallo Zetta is an AI-powered WhatsApp CRM inbox that answers routine messages 24/7 from a user-published knowledge base.
- In WhatsApp groups, the AI agent stays silent until @mentioned or quoted, then replies in the correct thread without spam.
- The product is a partnership between Incredible Zetta and PT Cipta Dua Saudara (Ciptadusa), part of the Zetta CRM family.

Incredible Zetta and PT Cipta Dua Saudara on Sunday (7/6/2026) officially launched Hallo Zetta, a WhatsApp CRM inbox that places an AI agent as the first responder for routine business messages.

The product was born from a simple observation: most businesses in Indonesia run customer communication through WhatsApp, not email or web chat widgets. Many business owners answer repetitive questions from personal phones late at night and on weekends, according to the Hallo Zetta development team.

Unlike scripted chatbots that break the moment a customer goes off-menu, Hallo Zetta reads message context and replies in everyday language based on a user-published knowledge base. Every response is grounded in uploaded documents, not fabricated answers.

The feature that sets Hallo Zetta apart from similar solutions is its behavior in WhatsApp groups. A significant amount of real business happens in groups, and an AI that replies to every group message is spam, not help. Hallo Zetta enforces a rule: in groups, the bot stays silent until @mentioned or quoted, then answers in the correct message thread.

Control remains with the human team. AI answers first, but staff can take over any conversation with one tap. Toggle AI off per conversation and continue in the same thread with full context and media intact.

On the technical side, Hallo Zetta supports DMs, groups, mentions, quoted replies, photos, files, and voice notes. The product also integrates with Google Calendar, Google Sheets, Notion, and Zapier plus webhooks to 6,000+ apps.

Hallo Zetta is available starting today at hallo.zettacrm.com. Users can connect a WhatsApp number, publish documents to the knowledge base, and immediately run a shared team inbox.

**Read more**

- [Hallo Zetta product page on Cipta Dusa](https://www.ciptadusa.com/en/incubating/hallo-zetta)
- [Hallo Zetta landing page](https://hallo.zettacrm.com/)
- [Zetta CRM — parent product family](https://www.ciptadusa.com/en/incubating/zetta-crm)

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*Markdown version of https://www.ciptadusa.com/news/hallo-zetta-launches-ai-powered-whatsapp-crm-20260706 — generated for AI agents and LLM crawlers.*